Beyonce - Poster Analysis

• The colour scheme of the poster is similar to the artist album, 'I am Sasha Fierce...', having the same grey gradient font colour. 
• The font and style of the poster is the same as the album, creating consistency from the artist and her works. 
• The simplistic poster follows the artist album cover, common convention from posters from the Ballad genre. 
• The placement of the artist is in the same place of the album, adding consistency, creating a link between the poster and album. 
• The mise en scene of the poster, illustrates the artist as a glamours, illustrated through the sequinned floor length dress, as well as the seductive pose from the artist, looking into the camera. Through the pose the artist she is highlighting her figure, to attract the fans. 
• The 'Encore' text looks like her signature, showing how famous she is.
• The subtext is in capitalisation, illustrating that although the text is in a smaller font, the information is still important.