Final Poster

Using Canva I created this new poster, illustrating different performance locations and dates. The background is zoomed in shot of the last shot of our music video. After trying different backgrounds, including our 'star' I thought it looked better to highlight the ending of our video. Including numbers and websites to find the artist helps create hype as well as an fan base. At the top of the poster I state the production companies which have supported the artist, and which they are signed to. After looking at various of different posters similar to this format which I mirror, all feature this element in small writing, either at the top of the poster or the bottom. Throughout the poster I keep consistent with the greyscale effect conforming to the indie genre forms and conventions. Highlighting the 'available' at iTunes logo signals to the audience that they can buy the song/album helping promote the album which is the purpose of the poster. I considered putting an code on the poster however I didn't think it would be suitable as it didn't conform to the format of artist's posters in addition to this, due to the progression of viral marketing and its success, these would likely be emailed or put on various of social media sites such as Twitter and Facebook, therefore making it impossible to scan the code. Conforming to a simplistic layout is commonly done, as its sole purpose is to highlight important information to the readers, therefore the format must maximise the information to get across without the reader losing interest, I believe I have achieved this.